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Job Description
- Develop and implement social media advertising campaigns across various platforms such as Facebook, Instagram, Twitter, LinkedIn, and others.
- Conduct research to identify target audiences, competitor strategies, and industry trends to inform campaign strategy.
- Create ad creatives, including ad copy, images, and videos, that align with client goals and brand guidelines.
- Develop and implement Google Ads campaigns across various networks such as Search, Display, and Video.
- Conduct keyword research and optimize campaigns for maximum ROI.
- Manage campaign budgets, bids, and targeting parameters to maximize campaign performance.
- Manage campaign budgets, bids, and targeting parameters to optimize for maximum ROI.
- Analyze campaign performance data and provide regular reports and insights to clients and internal stakeholders.
- Stay up-to-date with industry changes and best practices in social media advertising.
Job Requirements
- 3+ years of experience in Google Ads campaign management, with a proven track record of driving results.
- 3+ years of experience in social media ads management including META, Twitter, TikTok Snapchat and LinkedIn, with a proven track record of driving results.
- Proficiency in social media advertising and Google Ads platforms such as Google Ads Manager, Google Analytics, and Google Tag Manager.
- Strong analytical skills and experience with data analysis tools such as Excel and Google Data Studio.
- Excellent communication skills and ability to collaborate with internal stakeholders and clients.
